2015-PRESENT    DIRECTOR OF MARKETING    Leadership Circle   (formerly Full Circle Group & The Leadership Circle)

 

Marketing for a world-class Leadership Development company has been amazing. Being able to market a product that I truly believe in, one that helps individuals become better leaders, not only more productive, but more importantly be able to have better relationships, is important to me. I’ve learned what it takes to become a great leader myself. I’ve had opportunities to learn from incredible leaders, work with amazing clients, and have become Leadership Circle Profile Certified myself.

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Highlights: Built a team of highly skilled individuals that span the gamut of marketing, design, and delivery from lead-generation, analytics, campaign strategy, videography, graphics, web, management and project delivery. Project leader of two major best-in-class client conferences in 2017 & 2018, with speakers like Amanda Lindhout (A House in the Sky), Nando Parrado (Miracle in the Andes), and Dr. Bernice King (CEO - King Center). Managed new office design and build out, from design to move-in with the building owners, architects, designers, FF&E, and our internal execs. Have overseen and been responsible for two complete company re-brands in my tenure, including websites, materials and communications and the consolidation of two brands. Member of the Executive Leadership Team, having a hand in overall company strategy and driving principles. Partnered with COO to head a team responsible for creating our Company Values. Work directly with executive partners on crafting project designs for multinational clients including Honda, Syngenta, Roche Pharmaceuticals, Pixar, etc. Helped our company grow from $4M when I started in 2013 to $29M in 2021, with a $20M capital investment in 2022.

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Responsibilities: Responsible for all things marketing for Leadership Circle (formerly Full Circle Group and The Leadership Circle), including: marketing strategy, budgets, lead generation, marketing campaigns and execution, internal and external comms, branding, product campaigns, e-blasts, social media, trainings and sales webinar creation and facilitation, web design and analytics, etc. Report to CMO & Global President, collaborate extensively with Sales, Operations, IT and Financial departments for execution of marketing plans, campaigns and budgets. Ongoing client work, vendors and sub-contractors daily. Develop plans and products for e-learning, licensee marketing, and e-commerce. Continue many of my previous responsibilities as Project Production Specialist (they won't let me stop!).

 

2013-2014    PROJECT PRODUCTION SPECIALIST    Full Circle Group / The Leadership Circle

 

Responsibilities: Provided project design support for client delivery for both Full Circle Group and The Leadership Circle, including presentations and project engagements. Updated and revamped existing branding standards for FCG before being a major contributor in the overhaul joint re-branding for both companies. Responsible for aesthetic design and graphical layout support for all products, projects and marketing collateral. Technical support and design for online presentations, webinars, virtual coaching etc. including client facing presentations and webinars. Provided graphic and technical support for large base of licensee’s and practitioners world-wide. Provided website support for both TLC and FCG web changes and upgrades. Multitasked consistently on unending stream of high-stress, complex, time sensitive projects varying in scope and size. Provided email support and setup including HTML coding for signatures and mass emailing for both companies. Provided marketing support for SVP of Sales.

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2010-PRESENT    OWNER - DESIGNER    DAY3 Studio 

 

Graphic and web design; design build projects and renovations; CAD renderings; drawings; paintings; and acoustical engineering exhibit design. Notable projects include: designed acoustical ceiling panel grid for Seattle Mariners Spring Training Facility in Peoria, AZ in conjunction with MD Acoustics; 4 room addition to a notable circa 1890’s pioneer 2 room home in Midway Utah; T-shirt and marketing collateral design for 2010 Child Rescue Fundraiser “Candlelight Serenade Acoustic Festival” combatting child trafficking. 

 

2009-2013    PARTNER - DESIGNER    Kingbird Design

                  

Jointly responsible for all aspects of business management including: marketing, customer referrals, creating cost proposals, bidding, architectural design, construction, construction management and implementation of interior and exterior residential and small-scale commercial projects. Key Notes: designed and constructed LEED educational display for new LEED Silver Certified commercial building; Kingbird won 2015 Best of Houzz Design Award due to our portfolio on Houzz being voted most popular.

 

2008-2009    INTERN - MARKETING / ARCHITECTURE    GSBS Architects

                  

Assisted with all aspects of marketing strategies for this large architecture firm including: search for, answer and create RFP submittals for government and private agencies; designed and maintained a searchable master database for their extensive marketing materials library; created and maintained tracking spreadsheets for numerous marketing and business programs; searched out and submitted winning entries for multiple design and sustainability awards both locally and nationally; created and helped deliver business presentations; worked with local community leaders to design & implement an educational display for the Utah chapter office of the American Institute of Architects (AIA)

 

2006    OFFICE ADMINISTRATION    Granite Construction Company

                  

Collaborated on multiple projects and teams including: coordination of subcontract administration and subcontractor insurance: assisted IT personnel: helped implement a new system of tracking input materials and costs that increased productivity and quality control for this major construction firm